NowCook makes it possible to cook something and calmly enjoy the process – the same way Google Maps makes it possible to drive somewhere and calmly enjoy the journey.
For every fifty recipes people acquire, (for free, from purchased cookbooks or from apps), they cook, only one. For every fifty recipes people acquire, (for free, from purchased cookbooks or from apps), they cook, only one. For every fifty recipes people acquire, (for free, from purchased cookbooks or from apps), they cook, only one.
Our software does for cooking any meal, what GPS did for driving any where.
To the same degree of transformation, and at the same scale.Every year, people spend eight BILLION dollars on books and apps filled with recipes they want to cook. Only one in fifty is ever attempted. Not for lack of desire, but because words on a page or screen are simply inadequate for a process that's so alive and time-critical.Because buying fifty and only cooking one, isn't the customer‘s failure. It's a failure of the recipe.Which is our opportunity.
For every fifty recipes people acquire, (for free, from purchased cookbooks or from apps), they cook, only one. For every fifty recipes people acquire, (for free, from purchased cookbooks or from apps), they cook, only one. For every fifty recipes people acquire, (for free, from purchased cookbooks or from apps), they cook, only one.